Our Target Audience

  

Our film would be a low budget film as it is a real-life drama with no physical violence, sex, nudity or swearing. This allows our film to be a family film as it is a simple story of a girl with a twist at the end.

One way to classify audiences is by their class, which is normally judge on the kind of job the main wage-earner of the householder has.

As the concept of class became less fashionable, advertisers started thinking about audiences indifferent ways. One of the best-known was devised by the advertising agency Young and Rubicam.

This is a short video which helps you define our target audience as it gives us a lot of questions to think about when asking ourselves who is our audience and helps to teach us how to understand our target audience when advertising etc.

Next i am going to define our target audience, i am going to do this by going on to the 'BBFC' offcial  website to find our actual classification category that our audience will come under.